Translation of "market segment" into German

Marktbereich, Marktsegment are the top translations of "market segment" into German.

market segment noun grammar

A group of customers that share at least one characteristic in one homogenous market. [..]

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English-German dictionary

  • Marktbereich

    masculine

    - Broad market segment: The market segment is rather broad as opposed to building on 1 single product.

    - Breiter Marktbereich: Der Marktbereich ist eher breit im Gegensatz zu dem auf einem einzigen Produkt beruhenden Konzept.

  • Marktsegment

    noun neuter

    A classification of customers or potential customers based on shared traits, such as geography, demographics, or other personal characteristics, for the purpose of targeting products and services.

    The paper will analysis the market segment of management oriented environmental consulting in Germany.

    Im Beitrag wird das Marktsegment der managementorientierten Umweltberatung in Deutschland näher analysiert.

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