Translation of "assertive approach" into French

approche affirmative is the translation of "assertive approach" into French.

assertive approach
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English-French dictionary

  • approche affirmative

    Institutions are to take an assertive approach to communications, particularly with respect to media relations.

    Les institutions doivent adopter une approche affirmative en matière de communication, surtout dans leurs relations avec les médias.

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